Brief 1: Final Logo Designs

Brief 1: Bella Rae // Branding Stage 4

Logo Stage 4 by Emily Fairbank

This is the logo I have chosen to use for Bella because I think that out of all of them, using italics and a mix of upper and lower case gives the logo character and still stands out and a good representation of the style and content of Bella's photography, which is slightly quirky, has a lot of character and depth in her work. I liked the logo which has all upper case however I felt that this was too bold and less playful. I have also changed the 'photography' into Futura instead of having it Futura light because I felt there was too much of a contrast of the typefaces and their weightings, this logo is now more balanced and portrays a contrast of style, contemporary ideas with character and individuality.

Typfefaces: Adobe Garamond Pro Bold Italic (tracking 10), Futura (497)

Brief 1: Bella Rae_Logo // Stage 3

Bella Rae_Branding_Stage 3.pdf by Emily Fairbank

Brief 1: Bella Rae_Logo // Stage 3

Bella Rae_Branding_Stage 3.pdf by Emily Fairbank

Brief 1: Bellas Publication // Stage 1

This is the initial design that has come together with Bella working alongside. These are the first five images and poems that have been shot. 

Brief 1: Photo & Text example the Bella sent

This is an image the Bella sent to me as a basis of what she wants the text to look like on each of the pages. This will be the 4-6 lines of the poems. She also mentioned that she likes a hand written style of typeface, I will be experimenting with both than and a sans-serif typeface as I don't want the text to over power or distract from the quality of the photograph like it does in this example. 

Brief 1: The Shunning // Book Layout

Source: http://www.behance.net/gallery/The-Shunning/7139875

Brief 1: Book layouts

Source: http://jefflynchdev.wordpress.com/2010/09/10/creating-your-first-photo-book/

Source: http://aaronfrancisuk.blogspot.co.uk/2010_07_01_archive.html

Source: http://kenlawrence.eu/2012/04/my-blurb-photography-book-has-arrived/

Brief 1: Arthur Frank Book

This is the publication that Bella wants to base her book on. In her book she will only be using 10 double page spreads with only one photograph per spread.

Source: http://wertn.com/category/wertn/interview-autres/

Source: http://arthurfrank.bigcartel.com/product/if-you-leave-volume-ii